Use of the term “deflation” to refer to weight loss is not uncommon, as reflected on numerous web sites:

(Note:  The Patriots in no way approve of or endorse the websites listed below. This non-exhaustive list is merely offered to show instances of the term “deflate” relating to weight loss.)

http://www.intelihealth.com/article/deflate-your-belly-bulge

http://www.muscleandfitness.com/workouts/workout-tips/10-reasons-your-pecs-are-deflated

http://www.livestrong.com/article/483810-why-do-i-deflate-after-i-lift-weights/

http://www.summitmedicalweightloss.com/deflate-the-plate.html

http://www.organicburst.com/blogs/ob-life/15320609-how-to-deflate-a-bloated-tummy-naturally

http://hrelate.com/lose-weight-fast/

https://www.dietbet.com/games/45643#how-it-works

http://jeni-fit.com/deflate-your-weight/

https://www.pinterest.com/jenifitstudios3/deflate-your-weight/

http://www.fitnessmagazine.com/weight-loss/tips/advice/get-rid-of-belly-bloat/?page=2

http://www.womenshealthmag.com/weight-loss/bloat-free-recipes

https://www.pinterest.com/toyzanonymous/operation-deflate-bundt-cake-weight-loss/

http://www.deflatethemate.com/

http://www.liverdoctor.com/natural-ways-to-deflate-a-bloated-belly/